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PILLAR 01 · REGENERATIVE FARMING

Big Five Agri
Soil. Sovereignty. Scale.

Working with rural farmers across Africa to regenerate farmland, raise livelihoods, and feed the continent with verified, regenerative produce.

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Feed · Group north starSOFI 2026 · FAO / IFAD / UNICEF / WFP / WHO
Vision

A prosperous Africa — for everyone on it

Well-being is not a privilege. Families eat with dignity, leaders decide with integrity, and communities build economies they own.

Mission

Feed. Educate. Empower.

Regenerative production is the first half of Feed — soil, smallholders and provenance so fortification and logistics have something real to move.

HumanityInnovationIntegrityExcellenceImpact
UN SOFI · How this pillar answers

Challenge: SOFI 2026: ~309M people in Africa faced hunger in 2025 (~20%). Food security starts in the ground — degraded soils and weak offtake keep systems fragile.

Our response: Work with rural farmers to restore land, train producers, verify regenerative practice, and supply Foods and Direct with produce markets and institutions can trust.

309M
Africa hunger 2025 (SOFI)
2.8M ha
Regenerative opportunity (plan scale)

External hunger and nutrition figures are multi-agency UN SOFI / JME estimates — not Big Five audited counts. SOFI 2026 source · Full Group VMV

RURAL FARMERS FIRST

Working hand-in-hand with rural farmers

Big Five Agri stands with rural producers — smallholders, cooperatives and family farms — to restore land, raise income and open fair markets from the ground up.

How we work with rural farmers

  • • Partner with rural smallholders and cooperatives as primary producers
  • • Train farmers in climate-smart, regenerative techniques
  • • Build value chains that leave more income on the farm
  • • Combine practical know-how with tools rural producers can use
  • • Design programmes with farmers — not imposed on them

Regenerative with purpose

  • • Convert degraded soil into productive, carbon-rich farmland
  • • Support climate-resilient crops suited to local conditions
  • • Strengthen rural cooperatives and shared infrastructure
  • • Open direct market access so farmers keep fairer prices
  • • Grow the next generation of rural agricultural leaders
CONTINENTAL REACH · OUR PLAN & AMBITION

Impact opportunity across Africa

These figures describe what we are planning to do — our continental ambition for regenerative agriculture, farmer development, and income opportunity. They are not claims of programmes already completed at this scale.

2.8M
Hectares of regenerative opportunity we plan to unlock
50k+
Farmers we plan to train
47%
Income increase potential we aim for
54
Nations in our African vision & expansion plan

Big Five Agri is building toward a continental footprint: 2.8 million hectares of regenerative opportunity, 50,000+ farmers trained, ~47% income increase potential for participating producers, and a vision that reaches 54 African nations. That is our plan and ambition — delivered step by step with rural farmers, cooperatives, and verified markets.

HOW AGRI WORKS

From soil health to verified markets

01

Regenerate & verify

Farmers onboard with soil data, satellite monitoring, and regenerative protocols. Every hectare is measured, not assumed.

02

Connect & transact

Buyers access inventory, quality CoAs, and provenance. Where applicable, orders run through SupplierAdvisor® with real-time feedback.

03

Impact & scale

Dashboards show income uplift, biodiversity gains, and CO₂ outcomes — ready for governments, DFIs, and buyers.

CAPABILITY

Built for serious agricultural partners

Rural farmer-first models

Training, cooperatives and market access designed so rural producers keep more of the value they grow.

Climate-smart practices

Drought resilience, soil restoration and carbon-aware systems that work on rural land.

Buyer-ready supply

Traceable produce with documentation standards institutional buyers expect.

Rural livelihoods

Programmes that lift household income, skills and food security in farming communities.

Fair economics

Direct matching and transparent routes so rural farmers keep more of what they grow.

Ethical verification

Listed where applicable on SupplierAdvisor® as verified ethical companies.

Our promise to rural African farmers

Every rural farmer we work with becomes part of a movement that restores land, raises income and builds food sovereignty. We don't just teach farming — we build futures with producers at the centre.

Land restoration
Fertile soil for the next generation, not desert.
Fair income
Direct markets so rural producers keep more value.
Ownership
Cooperatives and structures rural farmers control.
PILLAR DECK · AGRI · 13 SLIDES

Big Five Agri — strategic deck

Regenerative production, smallholder livelihoods and verified provenance — the Feed foundation of the Group.

Big Five Agri · 1 / 13
Slide 1 of 13
PILLAR DECK · AGRI · 13 SLIDES

Regenerate Africa’s soil.
Feed the continent ethically.

Big Five Agri partners with rural farmers and cooperatives to restore land, verify regenerative practice and supply Foods, Direct and institutional programmes with provenance that markets can trust.

KwaZulu-Natal · Africabigfivegroup.africa/agriFeed pillar13 slides

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REGENERATE WITH US

Let's restore Africa's farmland together

Rural farmers, cooperatives, buyers and funds — regenerative supply that feeds households and the Group.